B.S. is Overrated
April 30th, 2008 Posted in University MarketingAccording to an article in the Chronicle of Higher Education, the Bachelor’s Degree is overrated.
A great read for anyone looking at college admissions. From the summary: “College is a wise choice for far fewer people than are currently encouraged to consider it.”
My take: “[Your school] is a wise choice for far fewer people than are currently encouraged to consider it.” What does that say about your marketing strategy?


