B.S. is Overrated
Wednesday, April 30th, 2008 Posted in University Marketing | No Comments »According to an article in the Chronicle of Higher Education, the Bachelor's Degree is overrated. A great read for anyone looking at college admissions. From the summary: "College is a wise choice for far fewer people than are currently encouraged ...
Nokia’s Snake Game
Thursday, April 24th, 2008 Posted in Just Fun, Video Marketing | No Comments »A great video stop-action version of Nokia's popular Snake game, only done with people. Viral gold. PS -- Check the behind the scenes vid.
Unofficial Videos: Live Video U
Thursday, April 24th, 2008 Posted in Strategy & Tactics, University Marketing | 1 Comment »Ran across yet another company trying to leverage the online video market for college recruiting. Live Video U (http://lvutv.com/) boasts 50,000 videos in their library, and seems to get permission to come on campus and stick a camera in students' faces ...
Fuel for the Rocket
Tuesday, April 22nd, 2008 Posted in Raves | No Comments »Stumbled across an amazingly relevant interview with Brad Bird, Academy-award winning director of The Incredibles and Ratatouille. He talks about his journey into Pixar, and his open and collaborative process for creating his films. His policies on keeping an open ...
Clickable Videos Add Another Level of Interactivity
Monday, April 21st, 2008 Posted in Video Marketing | 1 Comment »Video Clix unveiled its on-screen clickable ads last week on an episode of Digg Nation (screen capture below). It made the otherwise too-talky video interesting for me, as I was clicking on everything from the host's grey hooded sweatshirt ...
10.1 Billion
Thursday, April 17th, 2008 Posted in Strategy & Tactics | No Comments »Yes, big "b" as in "10.1 Billion." That's the number of video streams watched during the shortest month of the year: February 2008. (I was tempted to round down to "10 billion," but that "0.1 billion" is still a hundred million ...
Firefox Add-ons
Wednesday, April 16th, 2008 Posted in Helpful Hints | No Comments »Ostatic outlines a couple of nice Firefox extensions. Make your browsing easier and go grab a couple of them. Personally, I use the following Firefox Add-ons: ColorZilla del.icio.us Bookmarks Download Statusbar Fission Foxmarks Nuke Anything Enhanced PDF Download StumbleUpon Tab Mix Plus Windows Resizer What do you use?
Breakin’ Nuptuals
Tuesday, April 15th, 2008 Posted in Just Fun | No Comments »Can't help but mention this amazing video that my wife shot at a wedding we went to about a year ago. All the groom's friends are bboys, and they performed at the reception. The groom himself even got down ...
Kobe Jumps a Car (Fake But Amazing)
Friday, April 11th, 2008 Posted in Video Marketing | No Comments »Kobe Bryant stirred up internet chatter with this seemingly real Nike commercial of him jumping an Aston Martin. Is it his car? Certainly, it doesn't belong to his partner in crime, Ronny Turiaf, who likely makes league minimum. The commercial follows ...
The Hottest Producers on YouTube? Librarians.
Friday, April 11th, 2008 Posted in University Marketing | No Comments »Just saw that the 2008 Computers in Libraries conference (yes, everything has a conference) hosted their 2nd annual Info Tubey Awards, featuring great online YouTube videos used to market to their book-borrowing, magazine-reading, database-searching, group-room-reserving patrons (read: college students). Some are ...
